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The hedgehog was engaged in a fight with

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Branding,Entrepreneurship,Inspirational,Personal development,Sales & Marketing

Crafting your Elevator Pitch.

We had just gone to say hi to a neighbor who just moved into our area in Lekki Lagos. My wife and I went to say hi and welcome them to the Area with a cute basked of home made cheese cakes. After the Initial pleasantries and settling down to some of the snacks and a couple of drinks. The man of the house an avid investment Banker in his Mid 40's threw the question "...So what do you do?" I was sure I muffled some words about being a Strategic Plan Consultant cum Management Trainer and whatever else came...